Words by Pam Kershaw

Copywriter, Freelance Writer, Journalist and Editor

Tourism
Tourism & Hospitality

Tourism and Hospitality

A former editor of trade and consumer publications in the tourism and hospitality industry, I've handled public relations and communications projects for organisations including tourist commissions, airlines, regional tourism associations, wholesalers, hotels, major tourist attractions, winery tourism, special events, rental car companies and the meetings industry.

My thorough understanding of the tourism industry means I'll be across your brief very quickly, and will add value and knowledge to your project.

Major projects have included:

Ayers Rock Resort 13 years as public relations consultant and writer
Northern Territory Tourist Commission Seven years as public relations consultant and writer
Hotel Sofitel Melbourne Seven years as public relations consultant and writer
Traveland Five travel stories for Traveland's 30th anniversary book
Eight Victorian 'Jigsaw' regional tourism brochures Yarra Valley (1998, 1999), Macedon Ranges and Spa Country (1999, 2000), Phillip Island and Gippsland Discovery (1999), Legends Wine and High Country (2003), Gippsland Lakes and Wilderness (2003), Goldfields (2004)
Six official visitor guides Macedon Ranges and Spa Country (2003), Mornington Peninsula (2003, 2005, 2006, 2007 and 2008)
Five Melbourne Guides The Insider's Guide to Melbourne, produced for the 2006 Commonwealth Games, the 2006 Melbourne Dining Guide, the 2007 and 2008 Spring Racing Carnival Guide and the Melbourne and Surrounds 2007 Touring Map.

Use these links to view projects:

Editorial