The Right Words

every time, on time, from an experienced copywriter and freelance journalist. Well-crafted words that communicate your message to your audience clearly and persuasively.

Hi there!
I’m Pam Kershaw,

a highly-regarded copywriter for public relations and business communications.

As an award-winning corporate communicator and copywriter, I understand your medium, your audience and your communication needs. I always aim to deliver maximum value as a copywriter. I’m a strategic thinker, a thorough researcher, a skilled writer and a very reliable supplier. Client service is important to me – when you’re happy, so am I!

What I Do

During my many years as a journalist, editor and public relations consultant, I’ve written extensively on a huge range of subjects, producing media releases, articles, web content, case studies, award entries, submissions and reports. I’ve also edited many documents and reports and collaborated on business books.

I have the native curiosity of a journalist, asking the right questions, digging for information, isolating the key points that make for clear and compelling copy, strong arguments and winning outcomes.

Sectors I’ve written for include business, management, the SME sector, executive education, franchising, hospitality, tourism, wine, IT, sustainability, manufacturing, engineering, law, biopharma and property development.

Business Writer

Business Writer

Business Writer

Business Writer

Case Studies

Case Studies

Case Studies

Case Studies

Sustainability Writer

Sustainability Writer

Sustainability Writer

Sustainability Writer

Freelance Writer

Freelance Writer

Freelance Writer

Proofreader Editor

Proofreader Editor

Proofreader Editor

Proofreader Editor

Tourism Writer

Tourism Writer

Tourism Writer

Tourism Writer

Submission Writer

Submission Writer

Submission Writer

Submission Writer

Let’s talk about your needs.

We are thrilled with your work and how it has come up.
Brooke Lawrence, Recoveries Corp.
Pam, a massive big thank you for an amazing job. I have read it over and over again and it’s an extremely solid document and well written. Well that’s an understatement, it’s a fantastic piece of writing, well researched and a huge amount of work, a huge credit to you Pam.
Garry Burns, Director of Marketing, Sovereign Hill

THIS IS PERFECT!!!!! I will circulate it for approval by committee and get back to you.
You have captured my brief perfectly…thank you.

Sharon Redmond, Sandstorm Events
I thought you might like to see the fruits of your work. The case studies are a most important part of our new website. www.fenwicksoftware.com.au Thanks for all your good work.
Peter Fenwick, Chairman, Fenwick Software
Hi Pam. Have to tell you that we are absolutely thrilled with your work on the awards copy. You are a very gifted person, and we appreciate your help.
Barb Bjerking, Aquila Mt Abrupt Eco Lodges

Get In Touch